Praise for Marketing to Moms

"I became aware of the incredible economic power of mothers when I developed the first financial services company for women. With Maria Bailey's help, any size business can hone its message and attract these women as devoted customers."
  — Jennifer Openshaw, founder of Women's Financial Network snf author of What's Your Net Worth?

"Maria Bailey is a marketing maven who provides insights into moms' buying habits that will enhance any marketing plan for moms. The invaluable advice in this book covers it all, from helping you see through the eyes of moms selling to them creating brand loyalty among mothers and more. Marketing to moms will never be the same again!"
  — Ellen Reid Smith, author of e-Loyalty: How to Keep Customers Coming Back to Your Website and founder of e-loyaltyresource.com

"Maria reveals the secrets of how and where to reach a potent consumer group?moms! Find out how to succeed with the largest consumer group by heeding the advice in Marketing to Moms. A must read for consumer marketers."
  — Kay Koplovitz, founder of USA Networks and author of Bold Women, Big Ideas