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12 Days of Mom Marketing

For the holidays, I decided to spread good cheer through song. As this season flies by due to a late Thanksgiving, I hope 2013 was a success and your 2014 plans include effective strategies, like those listed below, to reach…

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Random Thoughts on Marketing to Moms

As I travel the globe talking about moms and engaging with brands desperate to connect with these powerful consumers, I spot random examples of good marketing, bad marketing and trends. Often, they don’t warrant an entire blog post so this…

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Recent Posts

  • 4 Ways to Capture Gift Card Redemption Sales
  • 5 Things Brands Should Be Doing Now to Win Over Female Holiday Shoppers during a Pandemic
  • 4 Holiday Marketing Tactics to Drive Sales with Millennial Moms
  • 7 Reasons Why Social Spotters Works to Drive Retail Sales with Millennial Moms
  • What Brands Need to Know About Mom’s Covid-Inspired Holiday Shopping

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