Is your business ready for over 8 million Gen Z women who will step into motherhood within the next five years? Before you can create targeted strategies and communications for moms, you have to understand the motivation behind their spending!
This webinar is presented by Maria Bailey, the leading expert in influencer marketing and marketing to moms, as well as the author of eight books including, “Marketing to Moms,” “Trillion Dollar Moms,” “Millennial Moms: 202 Facts That Marketers Need to Know to Build Brands and Drive Sales,” and the soon to be released, “Marketing to Gen Z Moms.”
Millennial and Gen Z moms differ in their shopping habits, social media tendencies, and parenting techniques. Learn to break through the noise with engagement efforts that make sense!
In this FREE webinar we’ll:
Define the generations of moms
Compare the habits of Millennial & Gen Z moms
Uncover behavior & insights your brand can leverage to drive sales
Recognize what motivates moms to buy products and services for their families
Analyze consumer insights to hone in on your marketing strategies
Examine successful marketing tactics that generate sales & so much more!
Please invite your colleagues and any marketing professionals that you think would enjoy this!