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Daily Archives: November 23, 2020

5 Things Brands Should Be Doing Now to Win Over Female Holiday Shoppers during a Pandemic

BlogBy bsm_0mylx0November 23, 2020

With local lockdowns looming and Covid cases spiking in many states, holiday retailers will have to re-think the holiday shopping season in order to meet sales goals.   In a recent survey by BSM Media of 958 female shoppers, 83% indicated they will be doing over 60% of their shopping online this year.  This means…

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