Mommy Blogger Monologues
This week the Marketing to Moms Coalition and BSM Media, www.bsmmedia.comhosted the Mommy Blogger Monologues. It was the second of a national tour of events planned to educate, inform and create a dialogue between Mommy Bloggers and companies. When I created the Mommy Blogger Monologues it was the outcome of reading hundreds of mom blog posts which expressed a discontentment with how marketers were reaching out to them. Bloggers complained that their in-boxes were being clogged with irrelevant press releases and emails asking for one-sided favors. Companies on the other hand…