Back To School Shopping Is Taking on a New Look in 2020
Survey reveals Moms are avoiding retail shopping and filling backpacks with PPE. The effects of Covid are changing the 2020 Back to School season not only for educational institutions but for how moms are shopping for their children’s supplies for the new school year. In a recent survey by BSM Media, a marketing agency which specializes in marketing to moms, 56% of moms say they will be spending less than they did in 2019 with 5% indicating that they will eliminate back to school shopping all together. Those moms who…